Services
“On the Record” Training
Led by former network correspondent T.J. Winick
When the camera is on, the microphone is live, or the room is watching, there is no editing.
On the Record is a disciplined executive training program designed to prepare leaders for high-stakes moments: media interviews, crisis response, public forums, board presentations, and internal communications during uncertainty.
Led by a former national broadcast correspondent, this program teaches leaders how to think like a reporter, answer like a strategist, and lead with clarity under pressure.
This is not generic media coaching. It is preparation for moments that shape reputation
Expert Communications Tailored to Your Audience
Our training is designed for CEOs, executives, College Presidents, doctors, researchers, money managers, and nonprofit leaders who need to perform under pressure or at key moments and deliver with impact. Each 3-hour session includes:
An interactive presentation on today’s media landscape or why effective public speaking matters
Guidanceon how journalists or a live audience thinks and what they expect
An on-camera mock interview or presentation
Techniques for staying on message and bridging tough questions
Coachingon crafting concise, compelling soundbites
We tailor each session to your organization’s goals, messaging, and sector, ensuring the training is immediately applicable.
What Sets Essex Strategies Apart
We deliver highly personalized, practical media training rooted in nearly two decades as a broadcast news journalist. Our sessions reflect:
Experience working with leaders across sectors
Deep understanding of broadcast, print, and digital interview dynamics
Proven ability to prepare leaders for interviews in the midst of crises and milestones
We don’t just build comfort, we build credibility.
We build and execute tailored media campaigns that position clients as informed, forward-thinking, and mission-aligned. Our services include:
Media strategy and message development
Press release drafting and distribution
Custom media list creation and journalist outreach
Interview preparation and spokesperson coaching
Ongoing media monitoring and engagement
We advocate for your story every step of the way—before, during, and after posting, publication, or broadcast.
Key Sectors
Deep, repeated experience in these industries
EDUCATION
REAL ESTATE
NONPROFIT
FINANCIAL SERVICES
HUMAN SERVICES
PROFESSIONAL SERVICES
Whether you’re responding to a community issue, preparing for media attention, or leading a strategic initiative, we help you communicate with integrity and intention.
Communicate with Confidence
Your message matters—especially when the stakes are high. Let Essex Strategies be your partner in creating strategic, stakeholder-centered communications that build trust and drive clarity.
Contact us to start a conversation about how we can help align your voice with your mission.
Related Services
Strategic communications is the foundation of everything we do. Explore how we integrate this approach across related services: